Let me introduce myself
Let me introduce myself
👋 Hey Sono Squad — time for a proper intro! I’m Lara, founder of All About Ultrasound, Inc. and iHeartEcho™, and I’ve been living and breathing ultrasound since 2000.
My journey started in Central Florida trauma and outpatient centers, where late nights, emergency cases, and lots of coffee shaped me into the sonographer (and educator) I am today. From there, I became Clinical Director of a mobile ultrasound company, then in 2008, I launched my own mobile ultrasound/staffing service and nationwide accreditation firm, built from the ground up with some blood, sweat and tears along the way. I later transitioned my mobile ultrasound service into a Medicare Certified Independent Diagnostic Testing Facility and a 3D/4D elective ultrasound business, which operated successfully for many years.
Since then, I’ve worn a lot of hats — Education Specialist, developing training programs for hospital systems, and working in clinical research & development, clinical marketing and as a product manager for leading ultrasound manufacturers to help bridge clinical expertise and technology innovation. But at the heart of it all is my passion for education, quality, and supporting sonographers like YOU.
I've had a wild ride in ultrasound and in business. Over the years, I’ve helped hospitals and physician offices nationwide achieve IAC and ACR accreditation, created resources for clinical education, and built a platform where echo techs, vascular, OB, and general sonographers can find support and connection. Along the way, I also created registry review courses and CME education programs to help sonographers grow, pass their boards, and level up their careers.
✨ That’s what Sonographers After Dark is all about: the real talk, the late-night laughs, and the unfiltered side of our profession. Because while we take patient care seriously, sometimes we just need a space to connect with each other and remember we’re not alone in this crazy, amazing field.
So whether you’re here for ultrasound & echo tips, start up business advice, sono humor, or to share the ups and downs of life behind the probe — welcome. You’re in the right place. 💙🩻Join the community today!
-Lara Williams, BS, ACS, RCCS, RDCS, RVT, RDMS, FASE
Don't forget to check out the other platforms below and click that LEARN button up top to check out All About Ultrasound for access to FREE CME!
YouTube: https://www.youtube.com/@SonographersAfterDark
TikTok: https://www.tiktok.com/@sonographersafterdark
Facebook: https://www.facebook.com/groups/sonographersafterdark
Instagram: https://www.instagram.com/sonographersafterdark/
